Company C, an entertainment marketplace, has a line of different products that each serve a different audience. While planning for a series of pitch meetings, we realized that certain narratives would be more compelling for a particular audience but not others. We decided to construct a collection of stories that would focus on tailored use cases. 

Modules are visually consistent slides with varying information that are designed to be used interchangeably or in any order. That way, anyone preparing for an important pitch can easily swap pages in or out or shuffle them around to create a document that will resonate with that particular audience. Then, they can change it around for the next meeting.